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Guidelines for the Final Project Paper

APA Formatted Report: 10-12 pages excluding title page, reference page, and appendices

Title Page

Table of Contents

I. Introduction – Company Overview

A. Mission, Vision, Goals

B. Brief History

C. Organizational Structure

D. Organization Culture

E. Corporate Social Responsibility Initiatives

II. Strategic Analysis

A. Internal Strengths and Weaknesses

B. External Opportunity and Threats

1. Include a discussion Porter’s five forces model as it relates to your company’s industry

2. Industry life-cycle analysis

3. External environment factors

C. SWOT Analysis Evaluation

D. Financial Analysis

E. Overall competitive position

III. Corporate Level Strategy Analysis

A. Identify corporate level strategy (i.e. related/unrelated diversification, vertical/horizontal integration, etc.)

B. Identify strategic business units/divisions

C. Analyze the relationship among the company’s businesses units/divisions

1. Do the business units’/divisions’ trade or exchange resources? Why? How?

2. Or, is the company just running a portfolio of investments? Explain.

IV. Business Level Strategy (i.e. cost leader, differentiation, focus)

A. Identify competitive strategies for each the business units/divisions.

B. Identify functional strategies that build competitive advantage through superior efficiency, quality, innovation, and customer responsiveness (Specifically: Finance, Operations, Human Resource Management, Marketing)

V. Control Systems

A. Strategic

B. Operational

VI. Conclusions

1.Is this an attractive industry in which to compete? Why?

2.What can the company do to turn weaknesses into strengths and threats into opportunities?

3.Are current strategies profitable and sustainable? Explain why or why not

References

Appendices


Things to Remember!

✓ Write a scholarly paper of 10-12 pages in length (not including title and reference pages). Include resources.
✓ Use Times New Roman, 12-point font, double-spaced, with one-inch margins, with APA-formatted (6th ed.) in-text citations and references for all resources.
✓ Check and correct any spelling or grammatical errors in your document prior to submitting it for evaluation.
✓ Use EC Library resources:

o Online Writing Lab (OWL)
o APA, MLA & More: Citing Sources
o Copyright & Avoiding Plagiarism

Compose your work using a word processor (or other software as appropriate) and save it frequently to your computer. When you’re ready to submit your work, click Browse My Computer and find your file. Once you’ve located your file click Open and, if successful, the file name will appear under the Attached files heading. Scroll to the bottom of the page, click Submit and you’re done.

Please be aware that papers in this course may be reviewed by anti-plagiarism software. Please review the EC policies on Academic Honesty and Plagiarism

Rubric with info……………

Rubric Detail

A rubric lists grading criteria that instructors use to evaluate student work. Your instructor linked a rubric to this item and made it available to you. Select Grid View or List View to change the rubric’s layout.

Content

Name: BUS499_M7A2_Final_Paper_with_Milestones_Rubric

Unacceptable Minimally Responsive Satisfactory Exemplary
Critical Thinking: Employ critical thinking skills to interpret and analyze competing arguments and perspectives in a business environment. Points:0 (0%)

The issue/problem is identified, but hardly described, if at all.

Points:16 (16%)

The issue/problem is identified and generally described, with vague references to concepts and theories. Information from resources are used to state an argument/perspective and to justify claims, with minor details missing or lack of clarity in connections.

Points:18 (18%)

The issue/problem is clearly identified and described, using relevant concepts and theories. Information from various credible and related resources are used to develop an argument/perspective and to justify claims, with minor details missing or lack of clarity in connections.

Points:20 (20%)

The issue/problem is clearly identified and thoroughly described, utilizing relevant concepts and theories. Information from various credible and relevant resources are used to develop an argument/perspective and to justify claims.

Computer Skills: Utilize business computer applications and information technologies to organize and interpret business data and information.

Points:0 (0%)

Business computer applications or information technologies, if used, are not appropriate for the purpose of the analysis.

Points:16 (16%)

Business computer applications and information technologies are used organize and interpret data, though may not be the most effective or appropriate applications based on the purpose of the analysis. OR these tools are used to just organize or interpret data, not both.

Points:18 (18%)

Appropriate business computer applications and information technologies are used to organize and interpret data in an appropriate way that is related to the purpose of the analysis.

Points:20 (20%)

Appropriate business computer applications and information technologies are used effectively to organize and interpret data in a relevant and insightful way, that is directly related to the purpose of the analysis.

Business Strategy: Apply knowledge of business concepts and functions in an integrated manner to make strategic decisions in a real-world context.

Points:0 (0%)

Finance, operations, HR management, and marketing concepts and functions are not mentioned, and those that are, are not appropriate for the decisions that need to be made. Only basic terminology is used, and may be used inappropriately.

Points:16 (16%)

Finance, operations, HR management, and marketing concepts and functions are applied, but may not be relevant to the decisions that need to be made. Limited connections of facts and theories from more than one of the concepts and functions are used in the discussion to support strategic business decisions. The connections and applications made are vague and unclear. Basic terminology is used and may attempt to use more advanced terminology, however, may be doing so inaccurately.

Points:18 (18%)

The application of relevant finance, operations, HR management, and marketing concepts and functions are discussed. The discussion connects facts and theories from more than one of the concepts and functions to support strategic business decisions, incorporating appropriate terminology and details. Though some connections are unclear or questionable. More details may clarify some of the connections made.

Points:20 (20%)

The application of relevant finance, operations, HR management, and marketing concepts and functions are discussed clearly and in detailed. The discussion accurately synthesizes information across the concepts and functions to support strategic business decisions and incorporates appropriate terminology and details seamlessly.

Communication
PId: Write effective, well organized, concise, and grammatically correct business memos, reports, or other forms of written communication.

Points:0 (0%)

The writing has no specific structure, organization, or clarity of ideas and themes. There are significant problems with spelling, punctuation, and grammar that make the text difficult to read.

Points:16 (16%)

The writing has a general structure, but organization and clarity of ideas and themes are lacking. There are problems with spelling, punctuation, and grammar, but not sufficient to interfere with the intended meaning.

Points:18 (18%)

The writing is organized and concise, maintaining a consistent flow and rhythm throughout. The focus on key ideas and themes is generally maintained. There are minimal problems with spelling, punctuation, and grammar.

Points:20 (20%)

The writing is well organized, clear, and concise, maintains an easy flow and rhythm, and focuses on key ideas and themes throughout. There are no problems with spelling, punctuation, and grammar.

Incorporation of Feedback from Previous Milestones

Points:0 (0%)

Little to no attempt was made to improve upon the previously submitted portions of the final project based on prior feedback.

Points:6 (6%)

Previously submitted portions of the final project are provided, with minor changes made based on the feedback from previous milestones, more extensive changes are expected based on the feedback. This reflects major misconceptions and/or incomplete understanding of the assignment and topic.

Points:8 (8%)

Previously submitted portions of the final project are accurate and generally complete, though minor portions may be missing OR the attempt to integrate the feedback from previous milestones did not effectively enhance each portion of the project from the original draft. More details and clarity of concepts are needed to effectively enhance the project.

Points:10 (10%)

Previously submitted portions of the final project are accurate and complete, with feedback effectively integrated from previous milestones. The revisions enhance each portion of the project from the original draft.

APA Style Formatting

Points:0 (0%)

APA style guidelines are not adhered to; Possible plagiarism risks the appearance of cheating

Points:6 (6%)

APA style guidelines are attempted, with major errors

Points:8 (8%)

APA style guidelines are followed, with only minor errors. These problems and errors, however, are not serious enough to distract the reader.

Points:10 (10%)

APA style guidelines are followed accurately

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