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Read: Case Problem “Amazon.com, Inc.”, Case MH0053, May 25, 2017
Prepare a Managerial Report* structured as follows:
Task 1-1: Structure and present your paper in the form of a Managerial Report, with a cover page, table of content, executive summary, main body, appendices. Expected length of Assignment 1: up to 6 pages APA format, excluding cover page, table of contents, and appendices
Task 1-2: Describe the business model of Amazon.com as of the end of the case (spring 2017)
Task 1-3: What is Amazon’s core competency?
Task 1-4: Which of its competitors does Bezos need to pay most attention to, and why?
Task 1-5: Where to Next?